Ecosia debuts 'world's greenest search engine'
Ecosia is a search engine that donates 80% of its income to a tree planting program in Brazil. By searching with Ecosia you can help the environment for free!
New search engine based on Bing and Yahoo functionality to donate 80% of sponsored-link income to WWF rainforest protection projects. From BusinessGreen.com, part of the Guardian Environment Network
Internet users will from today be able to help protect the rainforest while
they search, according to the company behind a new search engine dubbed as the world's greenest.
The Ecosia search engine is based on technology from Yahoo and Bing, which will provide the search results and sponsored links for the site. But unlike conventional search engines, the company has pledged to donate at least 80% of the income it generates from sponsored links to WWF rainforest protection projects in Brazil's Amazonas region.
"Thanks to sponsored links, search engines earn billions every year," said Christian Kroll, founder of the Berlin-based firm. "Ecosia believes that there is a more eco-friendly way of using these huge profits and that the money should better be used to fight global warming."
A spokesman for WWF said that the green search model had the potential to become a major source of funding for environmental projects. "Each search with Ecosia will protect a piece of rainforest, so by making Ecosia your search engine you can actually help the environment one search at a time," he said.
An average internet user can protect about 2,000 square metres of rainforest every year by using Ecosia – this is about the size of an ice hockey field. If only 1% of global internet users accessed Ecosia for their web searches, we could save a rainforest area as big as Switzerland each year."
read on : http://www.theguardian.com/environment/2009/dec/03/ecosia-green-search-engine
Add ECOSIA to Safari : http://www.ecosia.org/what
Love Always
mudra
Ecosia is a search engine that donates 80% of its income to a tree planting program in Brazil. By searching with Ecosia you can help the environment for free!
New search engine based on Bing and Yahoo functionality to donate 80% of sponsored-link income to WWF rainforest protection projects. From BusinessGreen.com, part of the Guardian Environment Network
Internet users will from today be able to help protect the rainforest while
they search, according to the company behind a new search engine dubbed as the world's greenest.
The Ecosia search engine is based on technology from Yahoo and Bing, which will provide the search results and sponsored links for the site. But unlike conventional search engines, the company has pledged to donate at least 80% of the income it generates from sponsored links to WWF rainforest protection projects in Brazil's Amazonas region.
"Thanks to sponsored links, search engines earn billions every year," said Christian Kroll, founder of the Berlin-based firm. "Ecosia believes that there is a more eco-friendly way of using these huge profits and that the money should better be used to fight global warming."
A spokesman for WWF said that the green search model had the potential to become a major source of funding for environmental projects. "Each search with Ecosia will protect a piece of rainforest, so by making Ecosia your search engine you can actually help the environment one search at a time," he said.
An average internet user can protect about 2,000 square metres of rainforest every year by using Ecosia – this is about the size of an ice hockey field. If only 1% of global internet users accessed Ecosia for their web searches, we could save a rainforest area as big as Switzerland each year."
read on : http://www.theguardian.com/environment/2009/dec/03/ecosia-green-search-engine
Add ECOSIA to Safari : http://www.ecosia.org/what
Love Always
mudra
